It’s National Gardening Week this week!
Last year, we rounded up all the gift packaging and retail display items you could use to promote it, along with 5 simple gardening week ideas you could do in your shop to boost sales. This year we’re at it again, except that now we have a host of display props to help you set the scene for any awareness days window display or ‘hot-spot’ in store. Gerry Moss, retail developer, guides us through how he’d dress to impress green-fingered customers.
Surprisingly, in spite of the often tumultuous weather, a greatly loved British past-time is gardening. We love creating herb gardens at home, whether in an actual garden (if we’re lucky), or making the best of a limited situation and putting our high rise balcony to good use. Just as the great British Bake Off stole the British imagination, as we come into warmer climes, it’s a perfect time to tap into the collective nostalgia of spring.
Celebrating its 50th anniversary, The Royal Horticultural Society who we print bags for life for, launched Gardening Week three years ago and it’s now become the country’s biggest celebration of gardening. And adding something special to your window or shop dressing has never been easier with our collection.
Nothing screams gardening like our handsome small chitting tray and our bulb tray. For all you garden centre retailers out there, these items work a charm for displaying small plants, tools or simple packets of seeds. For all you fashion and lifestyle businesses, these products bring agriculture directly to your shop. Use these stylish props to showcase spring apparel items or a seasonal collection. For all you foodies out there, use either of these products at till side and fill them up with scrumptious indulgences.
Well, all you visual merchandisers out there should love this one! Original vintage sprinklers are the ultra-cool prop for Gardening Week. Form, design, two-tone and uniquely great for window and shop dressing.
A simple and effective way to give a gardening touch to retail items in your shop is by utilising in-store communication effectively to express an idea, show providence or merely inspire with enticing price points. Our metal display easel gives you plenty of room to communicate all your green credentials during National Gardening Week. Don’t forget we have a website packed full of empty wicker hampers, baskets, and wholesale gift packaging perfect for creating awareness day gifts.
And last but not least, we think the spade and fork from the online prop shop captures gardening week perfectly. Use these beautiful items horizontally for hanging displays or display vertically for an authentic gardening look.
We hope you find some inspiration here for Gardening Week 14-20 April. For a full listing of props, please see the WBC Prop Shop for further fun!
Good luck, and let’s get consumers growing wild for UK National Gardening Week!