WBC Newsletter August 2011

08000 85 85 95

sales@wbc.co.uk

www.wbc.co.uk

hamper & deli packaging

Fruit Crate

Bottle Storage Crate

Antique Style Box

Takeaway Box

Shopper

Cool Bag

At WBC, we do the majority of our business in the last 3 months of the year, so chances are you do too. While that time is nigh, there’s no need to panic just yet, but it is time to get organised. Consider your hamper and gift options now:

What will your customers be looking for?
How much are they likely to spend?
What colour and design options are 'in' this season?

We’ve done a lot of the hard work for you. Our 2011/12 Product Brochure is out now and we’ll be showcasing new packaging at this years’ Speciality & Fine Food Show. On exhibit will be our new range of retail display units to help you get retail ready. Gift-wrapping expert Arona Khan will be on hand once again with advice and demonstrations, plus tons of gift ideas to encourage steady trade through to next year. So you see you’d be crazy to miss it, register now for your free visitors badge and make sure you drop by stand 408 to say hi.

27th July marked a year till the 2012 London Games. Do you think your business will benefit from the Games?

YES

Not just for summer, these products will work for you throughout the year too. Hang fun bags by the till for a stocking-filler that will bag you a remarkable profit. Jack Frost cooler bags are on special offer too; an eye catching cooler hamper for delis and wine merchants. Antique fruit crates have been massively reduced from £9.95 to £7.95 while stocks last.

Want to see what other deli and wine retailers are doing with antique fruit crates.

What?

The UK’s premier food show Speciality & Fine Food Fair 2011

Where?

Olympia, London (STAND 408)

When?

4th - 6th September 2011

Why?

WBC will be exhibiting our new collection of hamper & deli packaging joined by merchandising consultant Arona Khan on stand 408. Learn how to get the most from our products and be inspired to add value and develop your hamper and gift ideas year-round.

How?

SEE TIMETABLE HERE

Wine bottle storage crate (BT34/12) WAS £11.95 NOW £4.95 available through August while stocks last! This hot offer of the month is the bottle version of our popular corrugated plastic glass storage crates. Perfect for delivering sales or returns, collecting empties, and local deliveries.

WAS £11.95
NOW £4.95
Grab it now!

Luxury Antique style hampers are back by popular demand.
If you haven’t tried them out, get in there before they go.
The AQ3R carries 3 bottles of wine or 2 of Champagne and
is a steal at only £7.79 a unit.

Our new AQST2 nested set of two suitcase hampers is a unique way
of displaying carefully chosen artisan produce. Selling at £17.89 a unit.

Meet Andrew Wilson, WBC’s managing director. Andrew, along with business partner Tim Wilkinson started the business over 21 years ago. He’s a mine of useful information, with a sound business acumen that has seen him advising young entrepreneurs, mentoring a business for The Princes’ Trust, and having key input into several start–up businesses. In our blog, Andrew chronicles the humble beginnings of Winebox. If you’re just starting up or currently run your own business, set your RSS feed for regular updates – hopefully you will find some of his thoughts and experiences interesting and relevant!

We like to look for ways to support our local community and recently sponsored the local Under 9’s cricket team by kitting them out in a snazzy uniform. Reckon we should start our own clothing line?